Act Two

Lead Reactivation.

AI re‑engages every old estimate request and past customer in your CRM, turning cold contacts into a packed inspection calendar.

The problem

You have already paid to acquire every contact in your CRM. The ads, the calls, the inspections, the estimates written and sent — that money is spent. And the large majority of those contacts never became a job.

Most of them didn't say no. They went quiet. The number was bigger than expected and they needed to think. They were waiting on a spouse, a tax refund, a home sale, an insurance answer. They meant to call back and life happened. In foundation repair the problem doesn't go away on its own — the crack widens, the door starts sticking again — which means a meaningful share of those dormant contacts still need the work.

Nobody follows up, because following up with two thousand old contacts by hand is not a job any human is going to do consistently.

What we automate

AI SMS and email win-back sequences

We work your historical database with multi-touch sequences that read like a person, not a blast. The message references the actual context — the type of work quoted, roughly when, the specific concern they raised — because a generic "just checking in" from an unrecognized number gets ignored.

When someone replies, the AI handles the conversation: answers the obvious questions, addresses the hesitation, and moves toward one outcome.

Books directly onto your calendar

The goal of every reactivation conversation is a booked inspection, and the AI books it — reading real availability from your calendar and confirming the slot in the same thread, rather than promising someone will call back. The handoff from interest to appointment is where most follow-up dies, so we don't leave a gap in it.

Segmented by why they went cold

A homeowner who balked at price gets a different approach than one who never got a quote at all, which is different again from a past customer who had a different area of the home flagged. We segment the database on the way in and match the message to the reason.

Worked in controlled batches

We don't blast the whole list on day one. Batching protects your number's deliverability with the carriers, lets us test which offers land before spending the whole database on a weak one, and keeps your team from drowning in replies the first afternoon.

What it changes

Consent and compliance

This is the part most automation vendors gloss over. We only message contacts who have given express written consent to be contacted — consent you obtained when they became a lead, with records to show it. We honor STOP immediately, respect quiet hours, and never share mobile numbers with third parties. If a segment of your database has no documented consent, we don't text it. Full detail in our Privacy Policy and Terms of Service.

Also in the setlist

The other two acts

AI Reputation Management

Review requests after every job, negative feedback caught privately first, and AI‑drafted responses to every review.

Explore reputation →

Lead Nurturing

Every new inquiry gets an instant, personalized follow‑up, and stays warm until they're ready to schedule.

Explore nurturing →

How big is your database?

Book a free 20‑minute audit — we'll estimate how many inspections are recoverable from the contacts you already have.

Book a free audit